Enhance Your Email Strategy: Fixing Common Marketing Mistakes
Email Marketing Mistakes to Avoid Recently, I received an email from a local optometrist. The name has been withheld—not just to spare them from embarrassment,...
How Wealthfront Makes Interest Rates More Interesting
In the sea of digital ads we scroll past daily, it’s rare to find ones that catch the eye. Even rarer are ads that teach...
Bouqs Mother’s Day Marketing
How to Win with Flowers (and Get Noticed!) Mother’s Day is a busy time for advertisers! As a digital advertising expert, I wanted to see...
Luxury Ads That Sell
Discover How Leica’s CTAs Masterfully Guide Customers Through the Marketing Funnel Browsing the internet, I stumbled upon an ad for a Leica camera that caught...
Lost in Translation: The Importance of Localization in Marketing
I recently signed up for a service called Too Good to Go—an app that teams up with restaurants and cafes, offering users a chance to...