Google Q2 2024 Earnings: Search Still Strong, Display Struggles
Google’s Q2 earnings report for 2024 presents a nuanced picture of its advertising revenue streams. While search and YouTube advertising continue to grow, the display...
Dynamic Creative: Don’t Set It and Forget It
Surprisingly, according to Google Trends, it’s already time to think about back-to-college shopping. As I prepared for the season, I turned to Google to see...
Microsoft Q2 Earnings: AI Optimism and Search Reality
On January 30th, 2024 Microsoft released its latest 10-Q. The report, with 44 mentions of AI, underscores the profound impact of this technology on the...