Enhance Your Email Strategy: Fixing Common Marketing Mistakes
Email Marketing Mistakes to Avoid Recently, I received an email from a local optometrist. The name has been withheld—not just to spare them from embarrassment,...
Lost in Translation: The Importance of Localization in Marketing
I recently signed up for a service called Too Good to Go—an app that teams up with restaurants and cafes, offering users a chance to...
Essential Steps to Launching Your First Digital Marketing Campaign
Starting a digital marketing campaign is a significant move for any business. Paid advertising can help increase your visibility, but it’s not a simple, ready-to-go...